You’re in a lift with someone and want to explain Notion in one sentance.
With no coding skills you can build apps, with process flows for most business and personal problems using Notion.
How about if you have 5 minutes to explain Notion or if you want to explain Notion? This article is an evolution of my earlier piece, How to Explain Notion to Your Mother. While that focused on simplifying Notion for beginners, many of my friends—despite being tech-savvy—still don’t grasp its full potential. It’s not just a note taking tool! So, this is the advanced version of the previous article.
It’s part explanation, part sales playbook.
The reason it’s a sales playbook? Well part of my job is enabling teams to sell, so I wrote this with others in mind —so I and they can better articulate what Notion can do when someone says: "Yeah, but what do you actually use Notion for?"
I’m a Notion Ambassador and the author of Master Notion: break the cycle by creating your own productivity tools, with years of experience designing productivity systems for personal and professional use, including for large government and enterprise organisations. I’ve used Notion to build everything from daily planners to entire governance systems, and I help others do the same.
It’s targeted to those who want to learn what Notion is or better articulate what it does.
Quick Links:
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Want to learn how to use Notion or to do more with it then please check out my book.
For beginners to intermediate, with lots of practical, step-by-step examples that you can straight away.
Available globally, also available on Kindle and Kindle Unlimited.
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If you’ve heard of Notion but aren’t quite sure what it’s for, this is for you. Especially if you’re the kind of person juggling tools, ideas, and tasks—and still feeling like things slip through the cracks.
This isn’t a beginner’s guide. It’s for business or tech-savvy people who want to get real value from a product but need help seeing where Notion fits.
These are the six problems this Notion playbook covers:
A sales playbook is typically designed to help a sales team understand a product’s features and how to pitch them. But I’m flipping that around.
Think of it from the perspective of a potential customer. A good playbook should help them see where the product fits into their life.
Some playbooks are feature-led. Others are problem-led. This one is the latter. Below are common challenges—the kind of things that cause friction, stress or inefficiency—and how Notion can be the answer.
AKA: A Knowledge Management System
We all have random bits of information scattered across our devices, inboxes, and notebooks. Whether it’s travel details, serial numbers, meeting notes, or book highlights—the question is always: where did I put that?
Why Notion Works:
It’s like building your own personalised Wikipedia.
AKA: A Project & Task Management System
Everyone has a to-do list. But managing projects means more than ticking off tasks. You need structure. Context. Priorities. Flexibility.
Why Notion Works:
